Industry News
O.H. Reacts: 2025 Super Bowl Ads
Music fans celebrated the Grammy’s this week, and in advertising, marketers are gearing up for Super Bowl spots, one of the most exciting events in the industry. We asked different departments their thoughts on some of the pre-released spots. Here’s what they said. Public Relations Michelob Ultra “I loved this ad and won’t lie, I […]
News & Views

Industry News
How Brands Can Help Manage Crowds at the 2025 Waste Management Phoenix Open
“The Greatest Show on Grass,” the Waste Management Phoenix Open (WMPO), is one of the biggest events in the Valley of the Sun. It combines ideal weather with world-class golf to create a high-energy atmosphere unlike any other golf event, and anyone who has been to Hole 16 can attest to this (especially those who […]

Industry News & Analysis
Top 10: Ranking Brand Presence at The WM Phoenix Open
Just as quickly as the rain came and went, so did The WM Phoenix Open. This year’s brand activations and experiences showed up (much like Saturday’s record-breaking crowd). Here are our favorites. 10. Louisiana Hot Sauce Not every hot sauce is the Official Hot Sauce of The WM Phoenix Open—only Louisiana Hot Sauce owns that […]