Tips & Best Practices
Learnings from La Fleur’s: Sharing Strategies with Lotteries Nationwide
Giving competitors a peak behind the curtain is usually a big no-no. Strategies, trade secrets, earnings, and insights are kept close to the chest. State-run lotteries, however, are a different breed. Although they share an industry, they don’t share consumers. With each state owning 100% of the market share, lotteries aren’t competitors by any means—they […]
News & Views
Industry News & Analysis
School Choice: Why School Administrators Need A+ Marketing
School choice. If you’re a parent of school-aged kids, you know exactly what this means for you: you can opt to leave the public school in your neighborhood and enroll your children in alternative education options. There are online options, schools focused on STEM or the arts, team-based learning, and foreign language immersion programs. You […]