Tips & Best Practices
With Linear TV Viewership Declining, Should Advertisers Increase Their YouTube Budget?
YouTube has come a long way since “Me at the Zoo” was uploaded in 2005. Since then, users have uploaded over five billion videos and reached over 2.5 billion monthly active users worldwide. In 2023, the content juggernaut made $31.51 billion in ad revenue, only $2.3 billion behind the entire broadcast industry. Data released also […]
News & Views
Agency Life
Introducing our New VP of Creative: Matt Carson
Do you like apples? How ‘bout these apples: Boston native Matt Carson has joined O.H. Partners as our new Vice President of Creative. With over 15 years of experience, Matt’s history with big brands includes H&R Block, AT&T U-Verse, Buddig, Kenmore, Craftsman, KitchenAid, Whirlpool, Maytag, and more. Focused on combining strategy and design to create […]
Agency Life
O.H. Cares: Celebrating Cesar Chavez Day by Giving Back
O.H. Cares, one of four of our employee-led committees, is driven by a single purpose: to promote support for the communities in which we live, through drives and volunteerism. Pairing this mission with one of our five core values, “We Collaborate,” we dedicated a day to volunteering and giving back, sharing our dedication and passion […]
Who We Are
Fueling Creativity: Why Core Values Are Vital in an Agency Like O.H. Partners
Like most companies, creative agencies are constantly striving to deliver innovative and impactful work for their clients. This is where core values come into play.